Yesterday, I attended and presented at REBarCamp. (If you don't know what a BarCamp is, check out my earlier post.) It's the third BarCamp I've attended, and this one was specific to Real Estate (hence the 'RE'). 
Once again, it was an amazing experience (as it is every time I present).
For the most part, the presentations were about Social Media, and the various aspects of Social Media in Real Estate.
Now, you may have heard that the real estate industry has been hit fairly hard over the past year or so. I was curious to see what the attendees' attitudes and outlooks were going to be. What I noticed was the passion for what they did, which is probably the reason that these professionals are still in the industry, and had also taken the time to attend REBarCamp (some coming from as far away as California to attend).
And from a Social Media perspective, it's this passion that will very often carry the day. Creating a SocMed presence is easy - keeping it going over the long-term, not so easy. It's tough to keep facebooking, twittering, linking and blogging, in an on-going an consistent basis. (If you take a look at how long ago my previous post was, you will see I am guilty of not keeping this blog going as well as I should). You (meaning me, of course) get busy at work, with the family, different projects. Who has the time. But if you look at the people who are viewed as successful in their fields, and also those who are successful in SocMed, they have the inner drive to continue going no matter what else is going on.
So keep blogging, tweeting, and linking. It will pay off in the end.
(BTW, REBarCampMiami was planned by the amazing Ines Hegedus-Garcia. Check out her blog.)
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